Writing
Excerpt About World-Building in CG Animation I
Working in the realm of computer-generated art (CG) allows artists to accomplish something amazing: bringing fictitious creatures and phenomena to life onscreen. With the ever-accelerating developments in technology and software, artists are making creations more and more indistinguishable from reality, or conversely, creating richly immersive imaginary worlds. The crux of the question about whether fantastic art is successful rests on believability; without it, the audience is taken out of the viewing experience. This is why it is crucial for artists to be experts at observation. Knowing what works, and why, will equip the artist with the knowledge to make fantasy more believable.
Excerpt About World-Building in CG Animation II
In the film and gaming industry, artistic vision is the driving force behind every project, so artists must develop the pipeline, tools, and technology to match the vision as closely as possible. The sci-fi, horror, and fantasy genres (which often feature grotesque characters) in particular need artists and technicians to make otherworldly creatures and environments tangible. Additionally, animated films and games typically have their own stylized worlds (eschewing realism) where characters and environments operate according to guidelines designed by visual development artists.